Everything revolves around the focaccia.
Masa Viva is a café and sandwich shop in the Hipódromo Condesa, run by two sisters.
Visit masaviva.mxGreat bread, and an online presence that didn’t match it.
Masa Viva opened in July 2025 on a tree-lined street in the Hipódromo Condesa. In just over a year it built a loyal following and a 4.6-star rating on Google, mostly by word of mouth.
Online, it was harder to find than it should have been. The website was an old WordPress install, the Google profile had never been claimed, and one delivery app described it as a corn and tortilla kitchen.
Picture someone two blocks away at lunchtime, phone in hand, looking for a good sandwich. They want the menu, the prices, the hours and a way to order, in about ten seconds. The new site is built for that person.
Café first
The owners were clear: Masa Viva is a café and sandwich shop, not a bakery that happens to sell coffee. So the homepage leads with coffee and sourdough sandwiches, and the bread is the reason they’re better.
Their own logo, colors and drawings carry the whole site, down to the waving hand and the “Ready for take-off” sticker from their paper bags.
A menu you can read on a phone
The menu lived in printed PDFs and delivery apps. Now the whole menu is on the site as real text with prices, in Spanish and English, easy to read on any phone. Spicy dishes carry a small chili, and anything with nuts is marked, down to the cashews in the pesto.
The menu is also written into the page as structured data, so Google and AI bots can read every dish and every price.
Order ahead, pick it up
Pickup is the fastest way to get a Masa Viva sandwich, so it’s the only button in the header. The site offers the three ways the owners described: order from wherever you are, order on your way, or pull up and order from the car. Each one opens WhatsApp with the message already written.
A few seconds in, a small bar slides up from the bottom of the screen asking if you’re in a hurry. Uber Eats and DiDi Food are there too, a little lower, for anyone who wants delivery.
Their story, in their words
On the About page, the founders tell the story themselves: an architect who became a baker, a sister who joined her, and a sourdough starter fed every single day. We edited lightly, translated it into English and paired it with photos from their own shoot.
Easy to find, everywhere people look
We claimed Masa Viva’s Google profile and set it up with the right categories, description and hours. Then we moved masaviva.mx off the old WordPress site, pointed the old site’s main links to their new pages and registered the new site with Google and Bing.
Every page tells search engines and AI bots what Masa Viva is, where it is, when it’s open and what’s on the menu. The site loads fast on a phone and works with a keyboard and a screen reader. It launched in November 2026.
